Digital signage
in New York
Cloud SaaS without physical installers: your screen is live in 5 minutes wherever you are. From Brooklyn bars to Manhattan offices, Soho retail or Williamsburg cafes. English support.
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Digital Signage
What you can do from day one
All your business needs on screen, ready to use.
Bars and restaurants (Williamsburg, East Village, LES, Brooklyn)
Daily menus, happy hour, weekend specials. Update from your phone, no reprints.
Stores and chains (Soho, Fifth Avenue, Williamsburg)
Weekly offers, new arrivals, holiday campaigns. Multi-store from one central panel.
Offices and coworking (Manhattan, DUMBO, Long Island City)
Visitor welcome, internal comms, KPI dashboards. Self-service no-IT setup.
Hotels and short-let (Manhattan, Brooklyn)
Multi-language guest welcome, daily events, restaurant promotion, tourist info.
Start with
the Starter plan
Starter plan (€9/month): 1 screen, no watermark. Network plan: multi-site for chains across NYC. 14 days free trial.
A sidewalk shed
can hide your storefront for a year
Scaffolding goes up for façade work and stays far longer than anyone plans. While it is there the window is in permanent shade, set back behind posts, and effectively invisible from across the street.
It is the one situation where a screen genuinely outperforms anything printed, because the constraints are lighting and angle rather than design:
- Under a shed there is no daylight to compete with. The television already on the wall is bright enough, and a lit screen becomes the only thing in a dim stretch of pavement that draws the eye.
- Read from close and at an angle. Posts block the straight-on view, so people see the window diagonally from a few metres. Angling the screen outward recovers most of that.
- Say that you are open. Under scaffolding people assume businesses are closed or under renovation. That single line does more than any offer for as long as the shed is up.
And when it comes down, everything changes back: full daylight, straight sightlines, and a window that needs the opposite settings. Worth remembering, because the shed usually leaves without notice.
If scaffolding has just gone up, the highest-value change is not the offer — it is «open during construction», large, and lit. It answers the assumption people are already making as they walk past.
A large share of what you sell
is bought by someone who will never look at your window
When a meaningful part of the business arrives through an app, the storefront stops being the only front door. That does not make it less important — it changes its job. The window now works on two audiences that never overlap: people on the pavement, and couriers who are already inside the transaction.
The in-store screen ends up doing three things at once, and they conflict:
- Telling waiting customers where their order is. The single biggest source of friction at the counter, and the one thing a screen does better than a person.
- Directing couriers. Where to wait, where the pickup shelf is, what not to block. Two lines here save an interruption every few minutes all evening.
- Still selling to the street. Which is the only one of the three that grows the business, and the one that gets squeezed out first.
The resolution is almost always spatial rather than editorial: the operational content belongs inside and low, the selling content belongs at the window and high. Mixing them produces a storefront that looks like a back office, which is exactly what a passer-by does not stop for.
There is a commercial reason not to let the window slide, and it is easy to miss when the app numbers look healthy: the platform owns that customer, not you. The person on the pavement is the only one you can win directly, keep, and serve at full margin — which makes the window the most valuable surface in the business precisely when it feels like the least busy one.
Stand outside at your busiest hour and look at your own window. If what a passer-by sees is order numbers and courier instructions, the most profitable customer you have is being shown the staff entrance.
Frequently
asked questions
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